a gem company

Helena Verellen, Co-Founder of QelviQ, on Innovative Data-Driven Global Growth Strategies

Helena Verellen is co-Founder of QelviQ, a beautifully designed personal digital sommelier that brings every type of wine to its ideal serving temperature. QelviQ is controlled by a smart wine app, containing a database of over 350,000 wines, that sends the optimal serving temperature to your QelviQ, keeps your wine inventory and advises on the perfect food pairing. 

She is also a results-oriented global marketing and business development executive with expertise in creating innovative data-driven global growth strategies and marketing/PR campaigns – generating millions of dollars in revenue for premiere global companies, including Audible, an Amazon company, WWE and Sony Music.


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meet your host

Alex Romanovich is the founder/CEO of GlobalEdgeMarkets (formerly Social2B), specializing in ABM (Account Based Marketing), Sales Enablement, Marketing Stack Implementation, and Content Marketing Execution. He is also an Advisory Board Member, and active participant in, TheCMOClub.com which includes nearly 800+ peer Chief Marketing Officers representing Fortune 1000 brands in the USA and Europe.

His career history in international business development, management consulting, and product management with companies such as IBM, Silicon Graphics (SGI), Bertelsmann AG (Globally), EPAM Systems, Circles/American Express, and Global Advertising Strategies are marked by sales growth, successful new product launches, and innovative client acquisition strategies within Healthcare, Hospitality/Tourism, Financial Services, Media, Publishing, Software, and Professional Services segments.